Professional Profile
Dr. Naushin Hooda is a senior epidemiologist and real-world evidence (RWE) researcher based in Vancouver. She has extensive experience designing and leading observational studies to generate evidence across oncology, hematology, rare diseases, and specialty therapeutics. Her expertise spans pharmacoepidemiology, comparative effectiveness research, burden of illness, treatment patterns, healthcare resource utilization, and outcomes research using large-scale real-world data sources.
Dr. Hooda leads multidisciplinary research programs that leverage a wide range of real-world data platforms, including administrative claims databases such as MarketScan and Optum Clinformatics (PharMetrics), HCUP datasets, and electronic medical record (EMR) systems, as well as patient registries and other observational data sources. She applies these data to address clinically and policy-relevant questions and to support strategic evidence generation across the product lifecycle.
Her work includes evidence-gap analysis, evidence planning frameworks, and integrated evidence-generation strategies to inform clinical development, regulatory submissions, market access, and medical affairs decision-making. She collaborates closely with pharmaceutical and biotechnology clients to design observational studies, develop publication strategies, and align evidence generation with stakeholder needs across US, Canadian, and European markets.
Drawing on her background as an oncology pharmacist and epidemiologist, Dr. Hooda brings a strong clinical and population health perspective to real-world research. She has authored numerous peer-reviewed publications and scientific conference presentations, and is recognized for her ability to generate high-quality real-world evidence that informs healthcare decision-making, policy, and patient care.
